About
Marketing team lead with 6 years of experience in online marketing, data analytics, and content creation. Native in Dutch & German, fluent in English. Passionate about creating impactful campaigns with a creative, result-driven mindset.
@sil_noemi
About
Recent activities
Recent activities
Back to school to obtain my CAS Tourism certificate at the University of Applied Sciences Luzern.
June 2025
#GA4certified: I've acquired my Google Analytics 4 certificate from Online Dialogue.
July 2024
Started to assist the Starhikers group with their social media presence on instagram (@swiss.starhikers) ⭐️
July 2024
"Silvia played a key role in promoting Starhikers.ch by initiating and leading campaigns on Facebook and Instagram. Through her initiative and independence, she significantly increased both website traffic and tour participation, clearly demonstrating that she is a valuable asset."
Marcel Vogel
starhikers.ch
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Currently at:
At DGN Group (part of Mediahuis), I manage CRM and email marketing for our comparison platforms ZorgKiezer.nl, EnergieKiezer.nl and DeGoedkoopsteNotaris.nl. We're a small team with big ambitions—helping people make smarter choices through data-driven, engaging campaigns.
4.1 / 5
4.5 / 5
(on google reviews)
(on google reviews)
4.6 / 5
(on google reviews)
Currently at:
DGN Group
DGN Group
4.1 / 5
4.5 / 5
4.6 / 5
My track record at:
I look back to my time at JD Sports with fond memories and am proud of the achievements my team and I have been able to realise.
51%
13%
rise in re-order rate
gain in email session share
93%
growth of total revenue
My track record at:
JD SPORTS
JD SPORTS
What I bring to the table
As a marketing professional I am making sure to continue to grow and develop.
CRM Maestro:
Over the past years, I honed my skills in retention, persuasion, sales, and team optimisation, developing effective CRM strategies across retail, energy, and health insurance industries. 🛍️⚡🛡️
Analytical Ace:
Data-driven insights are my jam, and I love using them to craft strategies that resonate and engage. 📈🔍
People Connector:
My knack for connecting with people (in Dutch, German, and English 🌍) helps me build and sustain strong relationships within teams and with external stakeholders.
What I bring to the table
main characteristics
Creativity
My innovative way of looking for solutions has always helped my team and me excel.
Tactfulness
I believe in the power of diversity and co-creation, which can be an enormous benefit when managed correctly. Something that can make or break such connections is tactfulness.
I take pride in being recognised for the grit, ownership and professionalism I demonstrate.
Work ethics
main characteristics
3
3
Hard skills
Hard skills
Education
These institutions have shaped my knowledge:
International Bachelor's Communication and Media (IBCoM) | Erasmus University
Extracurricular Activities: Student Mentor for exchange & 1st year students
Exchange Semester | Seoul National University
As part of the IBCoM curriculum successfully passed all of my electives abroad.
Extracurricular Activity: Master Study Club Board Treasurer
MSc | Management of Innovation | RSM Erasmus University
Education
CAS Quereinstieg Tourismus | HSLU
Currently enrolled in this program. Its intention is to equip its students to use their current experience to start working in the tourism sector.
2014 - 2017
Sep. – Dec.
2016
2018 - 2019
Jun. – Nov.
2025
"Silvia was an enthusiastic and dedicated student, who always offered to help Programme Management when she got a chance. As an IBCoMpanion (Mentor) she was a reliable asset to the team, and made sure the new students settled in easily. So when it was her time to apply for exchange, it was not a difficult decision to select her for one of the top destinations of the programme, as I knew she would be the perfect ambassador abroad."
Program Coordinator | IBCoM
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Emma Hamilton
